Product
Autumn Matte Lip Kit
Short Summary of the Product
The Autumn Matte Lip Kit comes with one matte liquid lipstick and one pencil lip liner both in a gorgeous terracotta rose color. This bold lipstick and liner are easy to apply, comfortable, and will last all day long, giving anyone that perfect Kylie Jenner full lip look.
First Impression (Packaging, Volume, Design etc.)
The packaging and design of the kit are both simple and seductive. With both the lipstick and liner included in the kit, this is a long-lasting product that will have anyone feeling glamorous when wearing it. While the color may be a little too dark for some, the boldness of this lip kit has the power to draw any eye and pop with the right outfit.
My Take (What I liked or didn’t like, favorite features or overall opinion)
This lip kit is incredible and makes anyone look bold and daring with a full, dark lip. Not only is the product long-lasting, but it also keeps anyone’s lips feeling light and moisturized! For a silky lip that lasts throughout any activity and time of day, this lip kit is luscious and long lasting.
Quality (How it compares to competitors? Is it worth the price?)
This product is aesthetically pleasing both before and after the application process, serving a dark terracotta rose, full lip that stays on for hours. This product is also affordable! A brand as well-known as Kylie Jenner’s could be charging so much more for such an amazing lip kit, so this product is an absolute steal. Between its name-recognition and incredible quality, this is a product that stands above most of its competitors in the world of cosmetics.
Buy or Use Again?
Kylie Cosmetics offer so many different products for eyes, faces, brows, and more, but it’s her lip kits that stand above the rest. The Autumn Matte Lip Kit is one of Kylie’s many kits that gives the full, sumptuous lip look that everybody wants to achieve, and this kit makes it so easy and simple to do it. This product is a must buy once, twice, and many times after!
That’s Hot Rating (1-5 hearts)
5 hearts for a glamorous and long-lasting lip look by a beloved and popular name brand!
Highlight 1
Kylie Cosmetics offers many kinds of products. From makeup for lips, eyes, face, and brows, to special bundles and collections, and cute accessories, there is enough variety from this brand to make it easy to always find an amazing product!
Highlight 2
Kylie Cosmetics products are completely cruelty-free.
Highlight 3
Kylie Cosmetics ship both domestically and internationally. The company also offers free shipping for domestic orders over $40 and international orders over $60, making it easy to get incredible cosmetics shipped anywhere without breaking the bank.
Highlight 4
The Kylie Cosmetics website is aesthetically pleasing and totally simple to use. It has an easy to find “Sale” tab that helps with locating the hottest products that are marked down to low prices.
Cost Range
Kylie Cosmetics products range from about $6 to $310 for all products spanning categories for lips, eyes, face, brows, special collections, and accessories.
Cost Compared To Competitors
Compared to competitors like Sephora, ColourPop, and Glossier, Kylie Cosmetics offers slightly fewer products and is not as easily found in retail stores. Even so, it has comparable prices and incredible star power and name-recognition behind it. The two-in-one Kylie matte lip kits cost about $30, and their competitors cost approximately double.
Pro 1
It’s easy to find the perfect Kylie Cosmetics product because there are a lot of special options at reasonable prices.
Pro 2
Kylie Jenner is one of the most easily recognizable names in the world right now and there is a trust that she definitely uses her own products. There is a lot of reassurance in the fact that someone so beautiful is sharing their makeup secrets, tips, and products with their fans. If Kylie is wearing her own makeup, it must be amazing.
Pro 3
So many gorgeous and well made products for a reasonable price.
Pro 4
The products not only last a long time, but also feel great on the skin- they don’t dry out the skin or feel too heavy through the day. For the Matte Lip Kit in Autumn, there is no drying out or heaviness that makes the individual feel like there’s a lot of makeup on their face.
Con 1
People love Kylie products so much that they often go out of stock quickly. Downloading the Kylie Jenner official app helps users keep up with the latest on cosmetic restocks to stay ahead of the game. This app is good for rebuying a product when it’s time for a re-up. In general, they should have more top products in stock.
Con 2
Unfortunately for all Kylie Cosmetics lovers, each person can only buy a maximum of three units of each specific product in one purchase! There is no ability to purchase the Matte Lip Kit in bulk.
Con 3
Once Kylie Cosmetic orders are shipped, all sales are final. There are no returns, exchanges, or refunds. This is a pretty big con for this brand.
Con 4
Kylie Cosmetics modeled on Kylie always look a bit better than how they end up in real life, but they are still amazing in person.
Packaging/Unboxing
Shipping
Kylie Cosmetics come in lightweight packaging with a sleek and sophisticated design. Her packaging is really specific, stylish, bold, and edgy. The packaging and branding really shows off her personality and the Matte Lip Kit packaging is really cool- with a dripping lip design and bold Kylie lettering, it’s hard to miss!
Good For Gifting?
While Kylie Cosmetics products would make an affordable, lovely, and thoughtful gift, because the sales are final sometimes it’s a hard gift to purchase. With no exchanges, returns, and all sales final there is a ris in buying the wrong product for a friend or family member. Luckily, if a gift is hard to find a specific someone, Kylie Cosmetics offers gift cards that cover a range of values so the person receiving a Kylie Cosmetic gift can always pick for themselves!
Ideal Customer (Target Market)
Millennials and Gen Z make up the majority of Kylie Cosmetics’ target market. Girls and women ages 15-27 that are inspired by Kylie’s iconic makeup will be the perfect customers for her brand.
Customer Service
Kylie Cosmetics is a company that pays attention to customer service. They hear out every problem and make it easy to get in touch with them through their website’s Contact Us page. It’s simple to reach out to them on Twitter, Facebook, and Instagram @kyliecosmetics to get any additional help!
How Long Does The Product Last?
The Autumn Matte Lip Kit usually lasts between three to six months depending on how often it’s being used and reapplied.
Coupons/sales? What are the normal sales? When do they happen? How much is off?
The site has a “Sale” tab that makes it easy to find the hottest and newest deals on all Kylie Cosmetics products. Sales typically range from 25% to 40% discounts. There are also exclusive discounts and promotions anyone can receive by signing up for Kylie email and/or SMS alerts. There are even official Kylie Cosmetics giveaways anyone can be a part of on her social media @kyliecosmetics page and Kylie Jenner’s app.
Comparison to Competitor 1
While Sephora has more products that are generally priced lower for similar ones offered by Kylie Cosmetics, Kylie has the branding and social media that sets it apart. Both have easy to use websites and aesthetically pleasing products, although Kylie’s feel a little bit more glamorous and exciting.
Comparison to Competitor 2
Even though ColourPop Cosmetics and Kylie Cosmetics products are both made by the same lab, they still manage to diverge in various ways. While both companies have visually appealing websites, eye-catching product design, and offer regular generous sales, ColourPop seems to have more variety, while Kylie Cosmetics has more name-recognition. Both have comparable prices and all purchases are final policies.
Comparison to Competitor 3
Compared to Glossier, Kylie Cosmetics is better known for their Matte Lip Kits and their bold makeup products, in general. While Glossier is known to have slightly better skincare products, Kylie Cosmetics is all about the luxury look without going over the top. Kylie Cosmetics is set apart from any makeup company because of the association people make with the brand and Kylie Jenner. Glossier isn’t known for one person as the face of their brand. These companies are different in various ways.
